NOËL SYDNEY

Noël Sydney is a new annual Christmas event by AGB for Sydney’s general public. Including a Projection Show akin to Vivid, a 16 day Christmas Market, Digital Forest and nightly Drone Show, the event proved to be an incredible, immersive light experience for over 250,000 people. It was put together in just 73 days.

I worked with AGB events over 10 weeks to produce the entire collection of graphic assets for the Noël Sydney event.

This event was an excellent opportunity to create assets that would be printed at massive scales. It sharpened my editing/proofing eye and got me fitter for sprint based workflows. 

Right: Roving Entertainment in front of welcome signage installation.

I created over 200 unique assets in 10 weeks, including the design of the main event stage and the 90 page final report for the State Government of NSW that was designed from scratch to submission in the final 3 days of my contract. 

Client AGB Events, Noël Sydney

Year 2022-23

Scope Graphic Design

Time 10 Weeks

Assets Access Cards, Bar Menus & Promotional Cards, CCB Advertising Panels, Scrim Advertising Panels, Event Mainstage & Choir Stage, Operational Signage, Wayfinding Signage, Storytelling Signage, Decorative Brand Elements, Report Decks, Floor Decals, Email Signatures, Digital Ads, Billboard Ads, Market Stall Decor, Flags, Government Press Conference Pull Up Banners, Illustrated Site Map, Event Uniforms, Post Event Report to NSW Government.

TEAM CREDITS

Creative Director: Anthony Bastic, AGB Events

Art Direction: Giles Westley, AGB Events

Designer: Ruby PH

Photography: Courtesy of AGB Events

  • Great to have you on board. Thank you for thriving when I left you in the deep end! I’d love to have you back any time.

    — Giles Westley, Art Director

  • It was such a pleasure to work with you. Having someone who understood the extremely fast paced environment we work in straight away was so helpful.

    — Carly Maloney, Marketing & Comms Lead

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